Not to diminish my thanks, but I wanted to point out–it was slightly ironic that you used the words “should” and “must” in calling people to action on these issues; to me, “should” and “must” seem to imply a coercive attitude that I would try to avoid. (The “language & hierarchy” section of “Toward vegan language” addresses this.)

It’s no ‘big deal’ or anything, but i figured I would point it out. Sometimes shifting our language use can be just as tricky as shifting our diet..!

thanks again for sharing our work!
steve