Consuming Women, No. 6: blender? He hardly knew her!*

Monday, March 14th, 2011

Trigger warning for violent imagery, some of which involves female nudity, under the jump.**

A subsidiary of the department store Beymen, blender bills itself as a “concept store.” (Caution: meat-loving hipsters ahead!) The “concept” (scare quotes because the whole concept of a concept store is way too fucking pretentious for this thrift store shopper to stand), as you may have already surmised, involves the pairing of fashion with misogyny, the conflation of sex and violence, and the linkage of women and nonhuman animals: consumable objects, unite!

With several locations in Istanbul and Ankara, Turkey, blender doesn’t just sell clothing and assorted shiny baubles; oh no! Nor are body dysmorphia and low self-esteem its only wares. Ever the hipster-catering douchebags, each blender store is also home to a butcher shop! Because nothing accents a $500 white angora scarf quite like ghastly blood smear stain. (No, really!)

Curiously, blender attempts to sell its audience on this concept by treating at least half of them like pieces of meat, too!

(More below the fold…)