The Animal Experience (On the Peaceful Prairie Signature Billboard Campaign)

Saturday, April 17th, 2010

Peaceful Prairie - Signature Billboards

Eight of Peaceful Prairie Sanctuary’s sixty-two Signature Billboards, all from the “We Know Our Victims Well” series. Clockwise from the top left:
They long to live as much as we do.
(A single white duck gazes into the camera.)
They long to be loved as much as we do.
(Hen and rooster Libbie and Louie find refuge in one another’s touch.)
They face life together like we do.
(A pair of ducks wander through the snow.)
They love their children as much as we do.
(An adult llama and his child smile together.)
They need their mothers as much as we do.
(A cow nuzzles his mother.)
They protect their children as fiercely as we do.
(A cow and her calf stare defiantly ahead.)
They raise families like we do.
(A duck family – complete with five youngsters – strolls along in harmony.)
They fall in love like we do.
(One cow licks another with obvious affection.)
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A few weeks ago, the always-awesome Peaceful Prairie Sanctuary unveiled a new campaign to aid activists in combating speciesism – and all the oppressions it sanctions – specifically that directed towards “food” animals. With its Signature Billboards, Peaceful Prairie gives faces, individualities, life stories, and emotions to the many animals we call “food” – cows, pigs, chickens, ducks, sheep, lambs, goats and fishes:

They speak for themselves…

We don’t always have the opportunity to raise awareness of the animals’ plight during daily email correspondence but now, with Peaceful Prairie Sanctuary’s latest campaign, we’ve made it easy and effective for anyone to learn how their actions can save the lives of other animals, lives that matter to them as much our lives matter to us.

The graphics – each of which pictures one or more nonhuman animals, as well as a brief but powerful statement about her life experiences, relationships with/to other nonhumans, and/or personhood – are organized around four main themes:

  • We Know Our Victims Well;
  • 55 Billion Reasons to Live Vegan;
  • Humane Farming, An Oxymoron; and
  • Subjects of a Life

Designed for use as email signatures, you can also display these graphics on your blog or website, or share them on social media sites such as Facebook and Twitter.

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Libby and Louie (a Valentine’s Day Love Story)

Tuesday, February 9th, 2010

Peaceful Prairie 2010 V-Day Vegan eCard

If you are lucky enough to find yourself in Deer Trail, Colorado this Sunday, stop by Peaceful Prairie Sanctuary for a Vegan Valentine’s Day Brunch. In a delightful re-imagining of an otherwise blasé day, filled with tired gender roles and patriarchal mores, the Peaceful Prairie celebration will include a commemoration of animal love – that shared by chickens Libby and Louie – told over a plate of cruelty-free waffles, quiche, tofu scramble, fruit and coffee cake, of course!

A lame, silent hen and a handsome, fire-red rooster, respectively, these rescued birds have sought solace in one another’s presence – and one another’s presence alone – for the past five years and counting. If anything, their story serves as a gentle reminder that human animals do not have a monopoly on love – nor on kindness, compassion, selflessness, sacrifice, devotion, and family.

In Libby and Louie, A Love Story, Joanna Lucas writes of a love so pure and so true, undying and never-ending, such that any human would count herself lucky to be caught in its bonds.

And there they were. Just the two of them in the world. A monogamous couple in a species where monogamy is the exception. Determined to stay together even though their union created more problems than it solved, increased their burdens more than it eased them, and thwarted their instincts more than it fulfilled them.

It would have been easier and more “natural” for Louie to be in charge of a group of hens, like all the other roosters, but he ignored everyone except Libby. He paid no attention to the fluffy gray hen, the fiery blonde hen, the dreamy red hen, the sweet black hen dawdling in her downy pantaloons, or any of the 100 snow-white hens who, to our dim perceptions, looked exactly like Libby. Louie, the most resplendently bedecked and befeathered rooster of the sanctuary, remained devoted only to Libby – scrawny body, scraggly feathers, missing foot, hobbled gait and all. It’s true that, with our dull senses, we couldn’t grasp a fraction of what he saw in her because we can’t see, smell, hear, touch, taste, sense a scintilla of the sights, scents, sounds, textures, and tastes he does. But, even if we could see Libby in all her glory, it would still be clear that it wasn’t her physical attributes that enraptured Louie. If he sought her as his one and only companion, if he protected that union from all intrusions, it wasn’t because of her physique but because of her presence.

It would have been easier for Libby too – so vulnerable in her stunted, lame body – to join an existing chicken family and enjoy the added comfort, cover and protection of a larger group, but she never did. She stayed with Louie, and followed him on his daily treks in the open fields, limping and gimping behind him, exhausting herself only to be near him.

What bonded them was not about practical necessities or instinctual urges – if anything, it thwarted both. Their union was about something else, a rich inner abundance that seemed to flourish in each other’s presence, and that Libby nurtured in her silence and that Louie voiced, sang out loud, celebrated, noted, catalogued, documented, expressed, praised every day of their 1,800 days together.

Should we all – humans and nonhumans alike – be so blessed.

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Peaceful Prairie Sanctuary: Don’t Let Him Kill Me!

Wednesday, May 13th, 2009

Peaceful Prairie - Don't Let Him Kill Me (front)

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Peaceful Prairie Sanctuary: Dairy is a Death Sentence

Wednesday, May 13th, 2009

Peaceful Prairie - Dairy is a Death Sentence

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Peaceful Prairie Sanctuary: Don’t Kill My Baby!

Wednesday, May 13th, 2009

Peaceful Prairie - Don't Kill My Baby (front)

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Peaceful Prairie Sanctuary: Milk Comes from a Grieving Mother

Wednesday, May 13th, 2009

Peaceful Prairie - Milk Comes from a Grieving Mother

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On being someones, not somethings.

Wednesday, May 13th, 2009

I’ve heard mention of these campaign/outreach materials from Peaceful Prairie Sanctuary from time to time, but it wasn’t until I received a Mother’s Day action alert from the sanctuary that I clicked on over to check them out. Now that I’ve had a chance to look the materials over, I think I can honestly say that Peaceful Prairie’s fliers and pamphlets – particularly the “Milk comes from a grieving mother” series – are some of the most powerful I’ve seen.

Throughout its materials, PPS stresses the family ties of the (more often than not) nameless, faceless creatures we exploit for “meat,” milk, eggs and the like. When you eat meat, you’re eating someone’s father, brother or son. When you drink milk, you’re drinking milk that was stolen from a grieving mother and was meant to nourish her murdered baby. The exploitation of farmed animals necessarily involves the manipulation and severing of these familial relationships, so fundamental to their (and our) emotional and social well-being and survival. How do YOU say, ‘Don’t kill my baby!’? Should any mother have to?

PPS also gives these animals names and faces, by emphasizing their unique individualities, as well as their relationships to one another: Lillian is more than “just a pig,” more than “pork,” more than the sum of her animal parts. So much more! Lillian is both someone and someone’s daughter. Someone’s sister. Someone’s aunt. Someone’s mother, perhaps. Lillian is important and valuable and unique because she’s Lillian the individual – there is no other quite like her! – and because she’s Lillian to so many others. Like you or I, Lillian is irreplaceable.

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